传媒行为正在快速变化。 ZV-1 / ZV-1G 数码相机的设计响应了社交媒体和视频共享网站的日益普及，如今越来越多的年轻人喜欢在线上传视频内容，因为他们希望轻松共享日常生活的快照、旅游目的地的评论或与世界其他地方的摆拍视频。 这款摄像机使这些年轻的创作者们能够以高画质视频的形式传达信息。视频效果远远超越智能手机拍摄的内容效果。 其扁平机身设计便于从包中取出，拍摄静态图像和视频到自拍的所有不同过程中轻松把玩相机。 机身上略大的凸起脊梁设计旨在最大限度地减少录制时风对声音的影响，并确保在以不自然的角度握持相机时也能舒适抓牢。 与可匹配的拍摄手柄一起使用时，可以单手左右操作和翻转相机。 也可以翻转相机以即刻改变拍摄方向。 相机在小巧的机身上配备了 1 英寸 CMOS 传感器和蔡司镜头，即使在恶劣的条件下也能拍摄高质量的视频。 此外，它还具有麦克风、自动对焦和图像稳定控制功能，所有这些都非常适合拍摄在线视频。

Media behaviour is changing at a very fast pace. The design of the ZV-1 / ZV-1G digital camera responds to the increasing popularity of social media and video sharing websites, and with it a growing number of young people who are now uploading video content online, as they want to easily share snapshots of their daily lives, travel destination reviews or make-up videos with the rest of the world. This video camera enables these young creators to convey messages in high-quality video that far outstrips content shot with a smartphone. Its flat body design facilitates intuitive handling, from taking it out of a bag and shooting both still images and videos to taking selfies. The slightly large ridge on the body is designed to minimise the impact of the wind on sound when recording and to ensure a comfortable grip even when the camera is held at an unnatural angle. When used with the attachable shooting grip, the camera can be operated and flipped around with a single hand, left or right. This also allows flipping the camera around to instantly change the shooting direction. Featuring a 1.0-type CMOS sensor and a ZEISS lens on a compact body, this camera is suitable for shooting high-quality video even under poorer conditions. Moreover, it features a microphone, autofocus and image stabilisation control, all perfectly tuned for shooting online video.